Our Team

The team subtitle.

Gary Falkowitz

Gary advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages. Gary creates customized programs to improve leadership, time management, project management, delegation, prospective client relations and sales skills.

Gary earned his Bachelor’s degree from Brandeis University in 2002 and his Juris Doctorate from St. John’s University School of Law in 2005, where he served as a member of the Moot Court Honor Society. Upon graduating from law school, Gary served as an Assistant District Attorney at the Kings County District Attorney’s Office where he focused on the prosecution of criminal matters. Thereafter, he transitioned to the private sector, representing hospitals and doctors against medical malpractice claims at the law firm of Martin, Clearwater and Bell. In 2009, Gary began litigating mass torts cases at Parker Waichman LLP. He was quickly promoted to a Managing Attorney role within the firm where his primary responsibilities included strengthening the firm’s brand, increasing the firm’s conversion percentage and growing the firm’s referral business, among other responsibilities. Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is based in Long Island, New York, but travels regularly based upon client needs. In addition to consulting, Gary currently serves as the Principal at The Falkowitz Law Firm and as a Village Prosecutor in East Hills, New York.

Chris O’Brien

For over 15 years, Chris has been consulting and implementing new technology and business processes within Plaintiff & Mass Torts law firms.  He is very focused on implementing the best business processes to ensure firms are meeting their desired results. You would call him a bit of a law firm operations nerd.

In addition to being the Chief Strategy Officer at Intake Conversion Experts, Chris is also the CEO of Captorra.  Captorra is the industry’s leading supplier of intake and lead conversion software.  Prior to Captorra, Chris spent 12 years with Client Profiles holding leadership positions on both the business development and client services side of the business. He helped lead the company to tremendous growth while still keeping focus on maintaining happy clients. He has presented at several legal industry events on topics including case management, lawyer time management, business process optimization and plaintiff case intake. Chris is very proud to have assembled the finest team of legal intake technologists to support the Intake Conversion Experts and Captorra client base.

Matt Kelley

Matt Kelley is a co-founder of Intake Conversion Experts.  He designed and oversees the technical infrastructure for ICE with a heavy focus on best practices for processes in the call center as well.  To prepare him for his role with ICE, He has assisted over 100 high volume plaintiff firms implement better intake and sign up processes.  In addition to his work at ICE, Matt is the Product Manager at Captorra the industry’s leading case intake software.

Before devoting his time toward helping ICE retain claimants on behalf of their law firm clients, Matt was a software engineer / consultant at Client Profiles, CRM4Legal & Aderant.  Having graduated from Penn State University, Matt is right at home on the Northeast.  He also enjoys soccer and plays multiple instruments in his own band.

Denny Newberry

Denny Newberry has held business development leadership positions in the legal industry for over 10 years.  He started out in the case management space with Client Profiles as he helped build one of the largest legal case management companies in the legal marketplace.  After Client Profiles, Denny went on to become a Regional Sales Director at Copitrak (Nuance).  From there, the opportunity to help start Captorra was presented and he jumped at it since he has always leaned more towards working with plaintiff practices.

Since starting Captorra in 2012, Denny has led the business development team and has very quickly grown Captorra to be the leading case intake and lead conversion software for plaintiff firms in the marketplace.  He has been invited to speak at numerous conferences and has helped host seminars on the intake process as a whole.   As a natural extension with Captorra,  ICE’s model allows Denny to put his sales expertise to work on a daily basis as he feels intake is sales on behalf of our law firm clients.